Charity sale of pink Giro road signs

Published Thursday, 15 May 2014
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Pink road signs erected along the Giro d'Italia route have gone on sale to aid the charity Oxfam.

Charity sale of pink Giro road signs
Minister Kennedy, Oxfam's Kathy Morrow and Gerry Copeland, Belfast City Council. (© Michael Cooper)

The 'Road Closed' signs were put in place in the lead up to the three day cycling spectacular to forewarn motorists of traffic diversions.

The pink colour was chosen as it is the colour of the leader's jersey - the maglia rosa - and all along the routes shop fronts and even sheep were decorated for the event.

The signs are now on sale at Oxfam shops throughout the region.

Transport Minister Danny Kennedy said that the demand for the signs was significant but unfortunately a large number had been removed before they could be handed over to the Giro's official charity.

The Minister said: "People in Northern Ireland embraced the Giro d'Italia with amazing enthusiasm. It was truly impressive to see at first hand the large crowds of people who stood out in the rain to catch a glimpse of the elite cyclists racing past.

"The event was a huge success and I want to put on record my thanks to my officials who played such a major role in helping to organise the Giro and putting in place one of the largest traffic management plans Northern Ireland has ever seen.

"Giro fever is such that everyone wants a souvenir from the racing spectacle but it is a shame that many of signs which were destined for Oxfam never made it that far. Of course there is nothing to stop those who have obtained signs 'early' from making a donation to Oxfam and I would certainly encourage them to do so. I also want to thank Belfast City Council for supporting our initiative."

Belfast City Council has also pledged its support by donating the pink signage it used to brand the city during the past few weeks.

Oxfam Ireland spokesperson Kathy Morrow said: "We were delighted to be the official charity partner for the Giro d'Italia and would like to thank the DRD for generously donating the official road signs for sale in our shops.

"By visiting your local Oxfam shop and buying one of the signs, you'll not only be picking up a unique memento of cycling history but also helping to break the cycle of poverty by supporting Oxfam's work worldwide.

"The £10 from each sign we sell could help provide an energy saving stove for a South Sudanese refugee family in Northern Uganda, after they were forced to flee their homes in the recent conflict."

© UTV News
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Sam in Lisburn wrote (160 days ago):
This is a crazy world we all live in
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