In 1980, UTV celebrated their 21st birthday and decided to mark the occasion with this new ident.

The introduction of a new series of idents came in 1996, which highlighted scenic locations across Northern Ireland including the Giants Causeway, Mourne Mountains, Silent Valley amongst others.

The introduction of a new series of idents came in 1996, which highlighted scenic locations across Northern Ireland including the Giants Causeway, Mourne Mountains, Silent Valley amongst others.

In 1993, UTV replaced Ulster Television in the onscreen idents and a new symbol was born.

In 1989 this new ident was introduced.

In 1970, with the arrival of colour, this update of the original ident was produced.

This was the first ident ever seen on Ulster Television in 1959, which was the result of a competition. The winning design was submitted by Roy Irwin of Ballycarry, Co Antrim, and was chosen from more than 450 entries.

In 2000, the UTV symbol changed, although scenic shots of places across Northern Ireland continue to this day, accompanied by this new UTV logo.